Antigoon Records

Author: Antigoon Records

  • Making the Most of Your Release Day: Tips for Artists

    Making the Most of Your Release Day: Tips for Artists

    Release day is a big moment for any artist—it’s when your hard work is finally shared with the world. To ensure your track gets the attention it deserves, we’ve compiled some practical tips and strategies to help you maximize your impact on platforms like Spotify, Beatport, SoundCloud, and beyond.

    1. Announce Your Release

    Your audience needs to know your track is live, so make it easy for them to find and engage with it:

    • Social Media Posts: Use attention-grabbing visuals like “Out Now” promo videos and artwork to share the news. Pair this with a personal touch, such as the story or inspiration behind your track.
    • Provide Links: Include links to major platforms like Spotify, Beatport, and Apple Music in your posts. Directing your audience to these platforms helps generate streams and downloads.

    2. Engage With Your Fans

    Release day isn’t just about numbers—it’s about connecting with your audience. Here’s how:

    • Thank Supporters: Acknowledge those who’ve supported your music journey. A simple “thank you” can go a long way.
    • Encourage Interaction: Share insights about the creative process, respond to comments, or even host a live Q&A to generate buzz.

    3. Optimize for Streaming Platforms

    Streaming platforms are where many fans will discover your track. Maximize visibility by:

    • Playlist Adds: Encourage listeners to add your track to their personal playlists on platforms like Spotify. These user-generated playlists can increase your reach organically.
    • Curated Playlists: Check if your track has been featured in any curated playlists and share the news with your followers—it builds excitement and credibility.

    4. Use SoundCloud Strategically

    If you distribute to SoundCloud, take these steps to boost your release:

    • Repost the Track: If your track has been delivered to your SoundCloud profile, repost it to maximize reach.
    • Engage on the Platform: Encourage comments and interaction on the track to increase visibility.

    5. Leverage Exclusive Opportunities

    Some releases may include an exclusivity period on certain platforms, such as Beatport. During this time:

    • Highlight the exclusivity in your promotional efforts, emphasizing the “limited availability” aspect to build anticipation.
    • Remind fans that the track will become available on other platforms after the exclusivity period ends.

    6. Stay Active Beyond Release Day

    The work doesn’t stop on release day! Keep your track relevant by:

    • Sharing updates, milestones, and playlist placements.
    • Creating follow-up content like behind-the-scenes clips or alternative artwork.

    Why These Steps Matter

    A successful release isn’t just about uploading your track—it’s about building a connection with your audience and amplifying your music’s reach. By taking a proactive approach and engaging with fans, you’ll give your track the best possible chance to shine.

    If you’re working with Antigoon Records, we’re here to guide you through every step of the release process. Let’s make your music heard!

    Ready to submit your demo?
    👉 Submit Your Track

    Check out our curated playlist:
    👉 Chill Electronic Breeze

    Have questions?
    👉 Contact Us

  • How Antigoon Records Handles SoundCloud Releases Fairly

    Making the Most of Your Release with Antigoon Records’ SoundCloud Strategy

    At Antigoon Records, we believe in creating a fair and transparent approach to SoundCloud releases that benefits both our label and the artists we work with. SoundCloud is a powerful and vital platform for building connections, boosting visibility, and generating royalties, but how tracks are managed can make all the difference.

    In this guide, we’ll explain how Antigoon Records handles SoundCloud releases, share tips for making the most of your track, and highlight why this approach is fair for both artist and record label.

    Our SoundCloud Strategy

    Here’s how Antigoon Records approaches SoundCloud releases to maximize fairness and impact:

    1. On Pre-order Day:
      • We upload a short snippet of your track (30–60 seconds) to the Antigoon Records’ SoundCloud page.This snippet includes pre-save and pre-order links to direct traffic to your release.You can repost the snippet to your SoundCloud profile and share it on your social media channels to build anticipation.

      Important: To ensure your release maintains exclusivity and maximizes royalties, please do not upload the full track to your own SoundCloud profile. Reposting the label’s snippet centralizes streams and keeps promotion professional and consistent, benefiting both you and the label.
    2. On Release Day:
      • The previous snippet is updated with follow and order links, giving you maximum visibility and ownership.
      • Royalties are split between the label and the artist through SoundCloud Go’s monetization system.

    This approach balances pre-release and release promotion on the label’s profile with long-term visibility and earnings for the artist.

    Why This Approach Works

    • Monetization: Keeping the full track off SoundCloud ensures its exclusivity on Beatport, protecting its value and appeal as premium content for DJs and buyers.
    • Engagement: A snippet generates curiosity and directs fans to purchase or stream the full track.
    • Consistency: The snippet stays live throughout the release period, building familiarity with your track.

    Tips to Maximize Your SoundCloud Release

    To make the most of your release, consider these tips:

    1. Repost Strategically:
      • Repost the snippet to your profile to build excitement.
      • After release, create a playlist featuring your snippet along with related tracks to keep your profile active.
      • Regularly update playlists to maintain engagement.
    2. Encourage Engagement:
      • Interact with other artists by commenting on their tracks to boost visibility and build reciprocal support. Responding to comments on your own snippets also strengthens connections with fans.
      • Ask close friends or collaborators to comment on your track—genuine interaction looks great and boosts visibility.
      • Engage with other artists on Antigoon Records by leaving feedback on their tracks; they’ll often return the favor.
    3. Avoid Fake Plays:
      • Never buy fake plays, likes, or comments. These services harm your credibility and can result in penalties from SoundCloud. Focus on building organic growth.

    Making SoundCloud Work for You

    At Antigoon Records, we’re committed to supporting you as an artist. By balancing label promotion with artist visibility, our approach ensures that you get the recognition and royalties you deserve.

    If you have any questions or need help preparing for your SoundCloud release, don’t hesitate to reach out. Together, we’ll make your release a success!

    Long-Term Success

    Building a lasting career takes time. Regular releases, consistent fan engagement, and strategic use of playlists will keep your audience growing and engaged. Whether it’s with Antigoon Records or other platforms, keep creating and sharing music you believe in.

    Consider releasing themed playlists featuring your latest snippet alongside older tracks. Regularly update these playlists to keep your SoundCloud profile active and engaging. For example, one of our artists doubled their streams by curating playlists that mixed new releases with fan favorites.”

    Ready to Submit Your Next Demo?
    👉 Submit Your Track

    Have Questions?
    👉 Contact Us

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